Maja Blazejewska | Reasearch & Design

Sprite Camouflage Campaign

April 14, 2011  by admin  •  Ogilvy & Mather

All work created during my time at the brand integration group at Ogilvy & Mather was done under Brian Collins as the executive creative director and Judd Harner as the managing director.

Sprite: Design of a “camouflage” direction for Sprite, which influenced Sprite’s over all visual identity, ad campaign and packaging. Creative direction: Weston Bingham who became the reason why I decided to go to CalArts for my MFA. This work was recognized in 2004 by AIGA.